• 专业概况
• 所属院系
• 中国学生入学要求
• 课程信息

专业概况

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Overview

This course will address the specific challenges and opportunities of the luxury sector and is the perfect choice for students that see their future careers with premium, high-end and luxury brands.

We enable you to become a confident leader and an innovative thinker, learning how to approach brands and decide their place within the market. You’ll learn how luxury brands are managed in the international marketplace, as well as looking at branding from producer and consumer perspectives.

What's covered in the course?

The course encourages you to develop the skills and competences of future managers in the Luxury Industry. To do this, you will be capable of making management decisions at both a strategic and at a tactical level, emphasising the complexity and dynamics of business and management and an awareness of the nature of the various factors which influence management decisions.

The School provides a unique setting for students to observe their peers, taking advantage of the proximity of fashion and textile design students at the Parkside Campus and the School of Jewellery in Birmingham’s Jewellery Quarter.

The course encompasses numerous field trip opportunities so that you can reflect on your developing knowledge in relation to professional practice and the luxury industry.

There is commonality with other courses such Fashion Management, Luxury Jewellery Management and Global Media Management and you will benefit from shared lectures and practice where possible. Access to interactive digital technology will increase students’ ability to debate and share experiences in a global context and therefore integrate knowledge from different cultures.

Enhancing Employability Skills

Employability and key transferable skills are embedded within the course ethos to maximise your capabilities and understanding of potential career opportunities.

Many modules require group projects in the field to build first-hand knowledge of the Luxury Industry. The importance of positive contribution to a team and close working relationships with colleagues is a key feature.

The course is structured to build on experiences and embrace real scenarios through live projects, simulated practice requiring actual problem solving. This aims to develop your confidence and ambitions to explore a breadth of careers opportunities within a global industry.

所属院系

进入哪个院系学习？ Birmingham City University

中国学生入学要求

为来自中国的学生设计 Students need four year university degree with minimum 70% overall. They also need three year Dazhuan Diploma plus evidenced three years work experience - for Business School only. Some postgraduate courses require a subject specific undergraduate degree to qualify for entry for example, Law, Computing, Social Sciences, Engineering, etc. Some postgraduate courses also require a portfolio, others require a proposal of studies while some courses require both a portfolio and a proposal of studies. All undergraduate courses in the Computing, Engineering and the Built Environment (CEBE) faculty require Mathematics at O Level. However for the Engineering suite and BEng Telecommunication and Networks, Mathematics is required at AS Level minimum Grade C or the equivalent. All Business School undergraduate Year 1 courses require Mathematics minimum of Grade C at O Level or the equivalent. Students need to have an IELTS of 6.0 overall (with no band below 5.5).

课程信息

学制：全日制(1 年)全日制(18 个月)

学费：£14,500.00 (¥ 130,934) /年

开学时间：2022九月

申请截止日期：

留学地点：City Centre Campuses1 Curzon Street,Birmingham,B4 7XG, England